Fleetline taxis recently released an app allowing you to order your taxi via an Apple or Android smartphone. With the new app available, they required a flyer to advertise the app to make people more aware, The app gives you full service of booking your taxi much like you would over the phone but with out the wait time for someone to answer your call.
First I took into account that Fleetline taxis already had a logo, colour scheme and previous designs for business cards etc. From this I was able to design a suitable flyer that matched their previous design from the colour, font and style. this ensured that business advertisement style was sustained even though the original graphics were not produced by myself.
Below is Fleetline’s business card which I used as a guideline to design the flyer.